Experience

Stuff...Things...Carl...

Agency man, corporate man, leader, freelancer, intern, bartender, student...I've done it all. I'm built for the future. And although I've worked it all, I find myself learning, and growing everyday. There should never be a day you don't learn something new.

"It is not the beauty of a building you should look at; it's the construction of the foundation that will stand the test of time." - David Allan Coe

Company: Competitor Group, Inc., Duration: April 2012 - Present

Director of Creative Services

I lead a team of talented designers that help bring innovation, and energy to all of our properties including, but not limited to The Rock ‘n’ Roll Marathon Series, Competitor.com, WomensRunning.com, Triathlete.com, and VeloNews.com. As Creative Director, I’ve been responsible for merging both the print, and digital teams to establish clear brand consistency. I lead and facilitate all visual assets from web, video, print, merchandise, email, and much more.

In addition, I’ve expanded the team by 30%, developed a tiered hierarchy for career advancement, implemented an agency modeled checks and balance process, as well as promoted directors internally to help further drive the business.

Company: Competitor Group, Inc., Duration: May 2014 - November 2014

Associate Director of Web Design

I lead a team of the bravest, and most talented men I’ve ever met. Together we made the web beautiful by bringing responsive design to the forefront of our digital assets, such as email, websites, landing pages, and much more. Helped design and faciliate the development of sites such as RunRocknRoll.com, Competitor.com, and WomensRunning.com.

Company: Competitor Group, Inc., Duration: April 2012 - May 2014

Web Developer & Designer

Worked on print, digital, apparel, event experiences, web development, and much more for all of CGI’s event and media properties.

Company: Bridgepoint Education, Duration: June 2013 - Present

Freelance Developer & Designer

Sole developer for their flagship site ChooseAshford.com – this site was built to be mobile optimized; tested on over 40 different devices. In addition, I helped developed internal landing pages, motion graphics, and developed several flash ads for their enrollment campaigns.

Company: Cryptozoic Entertainment, Inc., Duration: March 2012 - June 2014

Freelance Developer

I designed, and help develop their company website Cryptozoic.com. In addition I developed several flash ads, and facebook ads for various partner companies including but not limited to The World of Warcraft, DC Comics, The Walking Dead, and much more.

I was also the sole designer, and developer for their Kickstarter game site HexTCG.com. I helped developed the flash ads to promote the site, and game. In only 3 days their Kickstarter page had 17,765 backers that pledged $2,278,255.

Company: Piston Agency, Duration: August 2012 - Present

Freelance Art Director

As a freelance Art Director I’ve helped develop pitch reels that include The San Diego Chargers, Cars.com, Yakult, Oakley, and much more. I developed, and edited all of Intuit’s Turbo Tax Account software video tutorials for the 2014 year. In addition I was hands on with marketing campaigns for companies such as TVG, Experian.com, Arnette Sun Glasses, Bally Total Fitness, Shiseido, and American Express.

Company: Piston Agency, Duration: December 2011 - April 2012

Web Designer

Helped design, develop, and come up with ideas for cool clients like TVG, Oakley, Cars.com, USAopoly, and more.

Company: Piston Agency, Duration: October 2009 - December 2011

Jr Web Designer

Helped design, develop, and come up with ideas for cool clients like TVG, Oakley, Cars.com, USAopoly, and more.

Company: National MS Society, Duration: August 2008 - August 2009

Design Intern

Worked on a microsite for Bike MS, as well as design promotional signage, and skins for trucks. In addition, I helped develop flash ads to promote various events.

Company: San Diego State University, Duration: 2002-2007

Student

I obtained my BA in Graphic Design.

Brands I've Worked On

  • Oakley
  • Ray Ban
  • Intuit
  • Cars.com
  • World of Warcraft
  • TVG
  • Nike
  • Cryptozoic
  • Bridgepoint Education
  • Yakult
  • USAopoly
  • Bally Fitness
  • Experian
  • American Express
  • Giorgio Armani
  • Arnette
  • Shiseido
  • Rock 'n' Roll Marathon Series
  • Ashford University
  • The Walking Dead